Year: 2017
Client: RMIT University

The Question:

After much demand, RMIT University was bringing its acclaimed Master of Architecture to its Vietnam campus. We wanted something that could speak to mature students already working in the field, to showcase the best work by Australian students while translating it into the Vietnamese context.

The Answer:

In a poetic, inspirational narrative that weaves the daring architecture of Melbourne with the chaotic cityscape of Saigon, we explored the role of an architect as a craftsperson of “movement”: Of shapes and forms, of cities and regions, from the past into the future.

Script:

Move.
Move.
The movements of a city, an everchanging landscape, crafted by the architect.
The choreography of ‘we’, as individuals, as communities, as a society.
The advance of form, not for mere function, but for innovation.
The saturation of possibilities, capturing our imagination, and changing perspectives.

To draw from the past, through the present, in projecting the future.
To speculate through emerging technologies, and amplify experiences.

To move us, that’s the purpose of architecture.

Notes are to music as words are to writing.
But architects use spaces and forms.

From technology to material and event
These poetic phrases of architecture are brought together
in the places and cities that define our cultures

So you, the architects of the now
This is the time to take risks,
To be ambitious,
To take on the economic, social, or environmental challenges
that this day and age has to face.

This is where technology empowers ideas and effort achieves realisation
Where collaboration enables invention
and experiment breaks ground for new practices
Where you start to shape, to shift, to make, to design
Not just one city, but a whole region
Not just for today, but for tomorrow

This is where you make your move.